Tesla’s (TSLA) California Sales Plunge With More Competitors Moving In

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Tesla Inc. new-car registrations fell 24% in California in the second quarter, the third time in a row the carmaker’s sales have fallen in the Golden State, according to a report released Thursday by the California New Car Dealers Association.

While the Model Y remains the state’s top-selling car, the Elon Musk-led company has seen its market share falter throughout the year. Tesla accounted for 53.4% of California’s battery-electric car market in the first half, down from 64.6% a year ago, the CNCDA report said. Overall Tesla sales in California are down 17% so far this year.

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