Printemps Becomes Europe’s First Major Retailer to Join the Trend

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Crypto is coming to Europe’s popular luxury retail stores. According to reports, Printemps, a popular chain of luxury brands, will start accepting cryptocurrencies for payments.

The luxury store operator has partnered with Binance Pay and Lyzi to offer its customers an option to pay using top cryptocurrency. Binance Pay offers a contactless and secure global payment system supporting 300 cryptos.

With this deal, Printemps customers across all four brands and over 20 stores in France can enjoy the convenience and security of crypto payments. According to the company, the crypto integration will serve over 6.5 million French customers.

Crypto’s Use Cases Continue To Expand

Printemps’ collaboration with Binance Pay and Lyzi reflects the ongoing expansion of use cases for cryptocurrencies. By integrating Binance Pay and Lyzi into its cashier section, the company can now provide its over 6.5 million French…

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