Organigram (NASDAQ: OGI), Canada’s leading cannabis company by market share, has acquired Collective Project (CPL) for C$6.2 million upfront, with potential milestone and earnout payments up to C$24M through 2026.
The acquisition marks Organigram’s entry into the U.S. hemp-derived THC beverage market and accelerates its presence in the Canadian cannabis beverage category. Collective Project, launched by Hamilton-based Collective Arts, produces cannabis and hemp-derived infused sparkling juices, teas, and sodas.
The strategic acquisition provides immediate access to the U.S. market, where Collective Project products are already available in multiple states and retailers. The hemp-derived THC beverage market is projected to grow from current $1 billion to $4 billion by 2028. In Canada, CPL currently holds 5.6% of the beverage category with distribution across several…
