- The search engine giant is expected to update its policy on advertising for certain crypto products on Monday.
- Google first banned crypto ads back in 2018, before opening to wallets and exchange providers in 2021.
- Crypto Twitter has been awash with speculation that the move could encompass the newly listed US Bitcoin spot ETFs.
Google is expected to update its crypto advertising policy on Monday, with market observers speculating it could rope in Bitcoin exchange-traded funds.
Initially posted in December 2023, the policy revision will allow for crypto ads, specifically products dubbed “Cryptocurrency Coin Trusts” that let investors trade shares in trusts holding large pools of crypto.
The update’s language has fuelled speculation on social media that the newly launched Bitcoin ETFs would be included in the revision.
Firms issue ETFs representing a basket of financial assets, like stocks or bonds. Those financial assets are held by…


