While it may only be a matter of time until communications giant Comcast (CMCSA) branches off its linear television arm into Versant, for now, it still has control, and is bulking up MSNBC ahead of the upcoming split. Jacob Soboroff is set to join MSNBC, and investors were actually, if only slightly, displeased about this. Comcast shares notched down fractionally in Tuesday afternoon’s trading.
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Soboroff is set to join in as “senior national and political correspondent,” reports note, which is not too far off from the role he served at NBC News: political and national correspondent. Soboroff has had a hand in the coverage of presidential campaigns, elections, Los Angeles wildfires, and more. He was even a fill-in anchor with the…
