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The Cardano blockchain and the legendary football club FC Barcelona have just officially announced a strategic partnership aimed at transforming the experience of supporters. This historic alliance between blockchain technology and one of the world’s largest football clubs promises to redefine fan engagement through innovative Web3 initiatives.
A historic partnership to redefine supporter engagement
The Cardano Foundation and FC Barcelona announced their collaboration on January 10, 2025, in Barcelona, in the presence of CEO Frederik Gregaard and the leaders of the Catalan club. This partnership is part of the Barça Vision program, the club’s Web3 initiative aimed at modernizing its interaction with supporters.
The alliance is based on strong common values:…
