Booking stock (NASDAQ:BKNG) has sustained strong bullish momentum over the past year, with shares rallying by 43% during this period. As a leader in online reservations via its platforms like Booking.com, Kayak, Rentalcars.com, and OpenTable, the company is now reaping the rewards of a thriving travel industry. This trend appears poised to last, and combined with its high-margin business model, it is likely to transform Booking into a free cash flow powerhouse. Thus, I remain quite bullish on BKNG stock.
Booking’s Q1 Results Reflect a Thriving Travel Industry
Booking’s first-quarter performance vividly illustrates the thriving state of the travel industry. Globally, tourism rebounded remarkably, with levels surging to 97% of their pre-pandemic heights during Q1.
The picture is even more promising in Europe, Booking’s primary market. According to data from the European Travel Commission, foreign arrivals grew by…


