World Liberty Financial (WLFI), a cryptocurrency firm backed by former U.S. President Donald Trump, is preparing for a Nasdaq listing under a new publicly traded entity that will hold a $1.5 billion token treasury. This move positions WLFI as part of an emerging trend of publicly listed companies managing digital assets in treasuries, following a model pioneered by firms like MicroStrategy. The initiative, which includes the inclusion of WLFI tokens in the treasury, aims to enhance institutional access to the crypto market and increase token liquidity [1].
The Trump family’s involvement in WLFI—led by Donald Trump, Eric Trump, and Donald Trump Jr.—underscores the growing institutional interest in cryptocurrency and signals a potential shift in mainstream finance. The company, which raised $550 million during a private token sale in March 2025, including a $30 million contribution from Justin Sun, has demonstrated strong…
