G-SHOCK Launches Virtual World and NFT Collection in The Sandbox Metaverse

Explore G-SHOCK City, Unlock Limited-Edition NFTs, and Experience the Brand Like Never Before

DOVER, N.J., Aug. 6, 2025 /PRNewswire/ — Casio America, Inc. proudly announces the next frontier for the legendary G-SHOCK brand with the launch of VIRTUAL G-SHOCK in The Sandbox, a Web3 metaverse collaboration bringing the brand’s toughness and iconic style into an immersive, gamified world. Beginning September 24th, 2025, fans will have the chance to step inside G-SHOCK’s universe with interactive gameplay, exclusive avatar drops, and limited-edition NFTs.

At the heart of the experience is G-SHOCK City, a virtual playground where players can journey through G-SHOCK history in a thrilling adventure-game format and test their skills in shock-resistance-inspired survival races. Fans will be able to explore the heritage…