GameFi Tokens Show Signs of Life After Gala Games, White House Tie-Up

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Gaming tokens have seemingly been on the sidelines since the 2021 crypto boom. In fact, data from SoSoValue shows that they were the worst-performing crypto basket over the last 12-month period, enduring a 62% drop in the period, compared to a 174% rise on PayFi tokens.

However, under the Trump administration’s crypto-friendly stance, it might be changing.

Gala Games—a blockchain-based gaming platform—says it became the first crypto gaming company to partner with the White House, bringing a Web3 game Easter Egg Hunt to the 2025 Easter Egg Roll. White House official X’s account also mentioned on the social media platform about the tie-up amid a plethora of other collaborations with tech giants.

The GALA token has risen roughly 18% since the announcement, GameFi tokens went up 13%, and the broader crypto market, as measured by the CoinDesk 20 (CD20) index, rose 8%.

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