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Last Updated on: 9th March 2025, 02:18 pm
To avoid the worst impacts of climate change, emissions need to be reduced by almost half by 2030 and to reach net zero by 2050. The future of energy must focus on renewables. A clean energy transition is powerful and necessary to stabilize the planet, and strong leadership to promote an emission-free future for energy is imperative.
It will take savvy clean energy messaging to refute social media resistance as it bombards us with climate and clean energy disinformation. Yet it’s difficult to discern which messaging works incrementally and methodically to influence public opinion. While differences of opinion continue among climate activists, wealthy fossil fuel companies are pouring tens of millions of dollars into native advertisements that are designed to be deceptive and dangerous.
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