Family offices, known for their entrepreneurial spirit, are embracing new investment opportunities.
Though cryptocurrencies account for 5% of portfolios, an allocation that would have been unthinkable a decade ago, they remain strikingly split over the role of the asset class.
According to the recently published 2024 BNY Mellon Wealth Management Study, approximately 39% of the surveyed family offices are either actively investing in cryptocurrencies or considering them, highlighting a keen interest in this modern asset class.
Various motivations are driving the investment decisions of family offices exploring cryptocurrencies. More than half cite the desire to stay current with emerging investment trends and opportunities.
Additionally, 30% or more attribute their interest in digital assets to the influence of the current leadership or the next generation within the family office.
However, some professionals remain…
