Digital marketplace NFT Workx has introduced a new Web3 domain aimed at combating counterfeiting and bolstering consumer confidence in the authenticity of online goods.
Partnering with Unstoppable Domains, NFT Workx has launched the .WRKX top-level domain (TLD), creating a tokenised identity solution for Real World Assets (RWAs).
NFT Workx’s platform tokenises millions of physical assets at the point of sale, providing customers with unique digital collectibles that serve as immutable receipts and proof of authenticity. This initiative addresses a significant issue for brands by reducing the incidence of counterfeit goods and fraud while enhancing customer trust and loyalty.
The new .WRKX TLD allows for the authentication of identity and the traceability of purchase credentials via various eCommerce platforms, including prominent names such as Shopify and WooCommerce, and a mobile application. This digital identity…
