Morgan Stanley analyst Brad Erickson is bullish about Amazon’s (NASDAQ:AMZN) stock. He reiterated a Buy rating on April 8. The analyst expects the e-commerce and cloud computing giant to benefit from its focus on lowering costs, thereby boosting its profitability in the retail business. Thanks to Erickson’s endorsement, Amazon stock hit an all-time high of $187.29 before settling at $185.19.
Interestingly, Erickson is a five-star analyst who has an average return of 20.2% and a success rate of 65% on AMZN.
Erickson anticipates that AMZN will continue to enhance its fulfillment efficiency, reduce transportation distances and delivery times, and increase the use of robotics. Showing confidence in AMZN’s ability, the analyst increased his 2026 earnings before interest and taxes (EBIT) and free cash flow per share estimates.
Amazon’s Efforts to Reduce Costs
Notably, Amazon reshaped its fulfillment and…
